About me
Hi, I'm Lan Anh.
But you can call me Emma.
I'm a Product Designer with 8 years of experience designing digital products across fintech, blockchain, and AI. My background in graphic design, branding, and product design has shaped how I approach problems, from understanding people to building thoughtful, scalable experiences.
I've worked with startups and international teams, designing mobile apps, web applications, and design systems where clarity, trust, and simplicity matter. More recently, I've been exploring how AI can become a creative partner in product design, helping me prototype, iterate, and validate ideas faster.



Experience
OCT 2018 - APR 2021
Graphic Designer
Greentours
Hanoi, Vietnam
MAY 2021 - AUG 2021
UI/UX Designer Intern (Remote)
Bowntie
California, US
SEP 2021 - JUL 2025
Product Designer (Remote)
Novum Global
Singapore
JUL 2025 - PRESENT
Product Designer
C’Lab
Hanoi, Vietnam
Life at home
Outside of design, I write fiction, read widely, sketch ideas, and travel through rural Vietnam, documenting everyday life through short films.
I'm drawn to the quiet moments people often overlook, because they reveal how we live, connect, and make sense of the world.
Whether I'm designing a product or writing a story, I'm always trying to understand people a little better.
